Facebook Fundraising and the Possibility of Non-Profits Non-profits are setup to fail. 1.5 million exist in america today and the number continues to grow. For funding, many non-profits rely on a grant pool that over time has remained constant, not nearly matching the rise in demand. To exacerbate the growing need for more funding the earth's economy collapsed in 2008 and is showing only meager signs and symptoms of recovery.
facebook fundraisingA reliance on grants and the reality of a shrinking pool of cash have created a 'can't fail' mentality for non-profits. If your program is funded via a grant and the non-profit reports the funded program as a failure, the funder will usually choose to go somewhere else: look for a successful program to finance. A cycle of waste develops as non-profits choose to report only successes, for fear of losing the money. Ultimately, broken programs receive money while potentially successful programs take a seat on the shelf and gather dust.
Innovations in non-profit fundraising techniques have helped non-profits succeed when others have failed even as traditional revenue streams have dried out. Social media spaces like Facebook can make the specter of raising money a great deal easier by spreading your fundraising goals over a larger pool.
With over 677 million registered users worldwide and Facebook fundraising searches up 85%+ the Facebook community is definitely an incredibly fruitful space to get your message out and attracting donors. You are able to share links to your fundraiser in your friend feed, message or email your pals directly, take part in groups and much more to gain exposure and raise money and supporters for the cause.
facebook fundraisersFacebook fundraising is a very simple process that can oftentimes be covered with minimal staff, allowing your resources to visit towards creating truly successful programs.
And once your friends are informed from the good you are doing they can behave as a bullhorn, letting even more people learn about what you are doing. Your message can easily hop on the exponential bandwagon in short order go viral. In no time you can have people from across the globe reaching out and helping fund your cause.
Boiled down to the essence non-profit fundraising is all about recognizing an underlying cause, creating a message around that create and getting that message out to those who can best support you in affecting positive change around that create.
More eyes = a boost in traffic = more supporters = more donations!
The laws of probability are on your side whenever a platform could possibly reach an audience of 677 million users.